Next, click on “Tools & Settings” in the top right-hand corner. To find your Google Ads invoices, you need to log into your Google Ads account. Google Ads invoices are generated every month and available for viewing and downloading directly from your account. Because taxation rules differ from country to country and from situation to situation, I always recommend speaking with an accountant or a tax advisor to determine what applies in your case. Google views tax compliance as the individual responsibility of each account holder, so always budget for the taxes that apply in your country. However, this doesn’t mean you’re exempt from paying the relevant taxes. Google Ads invoices do not include VAT or sales tax. This will apply the voucher/coupon amount towards your next invoice. ![]() To do that, ensure you’ve selected a payment method and click on “Billing”, then go to “Voucher codes”, enter your code, and click on “Save”. If you have any of these, you can redeem them and combine their total amount to cover a specific invoice. Google Ads allows you to make partial payments against an invoice using coupons or voucher codes. RELATED: Customer Trust as a Central Element for Brand Success Partial payments with voucher codes and coupons This will ensure that you’re always up to date with your payments should there be a problem with your bank, debit, or credit card. Go to “Billing” > “Settings” > “Payment methods”, then designate the payment options on record as either Primary or Back Up, and save the changes. Then click on “Billing” > “Payment method”, enter the requested information, and save it.įor extra peace of mind, you can also set up a backup payment method. To set or change the payment method, ensure you’re logged into your Google Ads account and click on “Tools and Settings”. Direct debit, where the amount owed is automatically taken from your bank account.The options vary from country to country and depend on your currency, but in most cases the following payment methods are available: On the other hand, payment methods specify the channel used to make payments. This billing option is usually only available to large advertisers. Monthly billing, where Google gives you a line of credit you receive an invoice for all the ads ran during a billing cycle.Automatic payments, where Google charges you for the cost of running a campaign either at the end of the billing cycle or when you reach your threshold, whichever happens first.Manual payments, where you pay a lump sum before the campaign starts and Google deducts the costs from the total.Depending on the country you are in, there are different payment settings available in Google Ads, including: Payment settings refer to how you want to make payments. When it comes to setting up payments, it’s important to remember that in Google Ads, there’s a difference between payment settings and payment methods. ![]() RELATED: How To Make Facebook Ads Work For You Setting up payments Downloading and printing payment receipts.Discrepancies between invoices and debited amounts.Navigating a new tool can be complicated, but it doesn’t have to be! To help you with that, in this article I’ll cover what you need to know about Google Ads billing so you can comfortably use this platform even if you’re a beginner. But why is the Google Ads billing so complicated? Even something as simple as finding the invoice is a challenge. This platform allows you to promote your website, set advertising budgets and bids, and measure results. Google Ads (formerly known as Google AdWords) is a powerful marketing tool for businesses of all sizes.
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